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Aimee Ledesma

Product Designer

I design to help people enjoy life a little more. That means creating experiences that make complex tasks easier, respecting that users have limited time and attention, and making each step of a journey as intuitive as possible. My background spans design, development, and research, but the goal is always the same: to quietly support people so they can spend their time and energy on what matters most to them.

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Product Designer

I design to help people enjoy life a little more. That means creating experiences that make complex tasks easier, respecting that users have limited time and attention, and making each step of a journey as intuitive as possible. My background spans design, development, and research, but the goal is always the same: to quietly support people so they can spend their time and energy on what matters most to them.

  • LinkedIn
  • Instagram
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Benadryl Packaging: Case Study for Designing a Medication Experience

  • Tagged with info, print
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Brand Identity of IBDW 2023 → IBDW 2025: Staying Recognizable Through Changing Visuals

  • Tagged with ibdw, identity
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Event Planning Through a Product Lens: Lessons from IBDW 2023 & 2025

  • Tagged with ibdw, project management

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